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Brasil

PackTrends

2020

13

packaging market: world and Brazil

Table 1.3

Packaging sales: Regions (2008, 2001 and projection for 2016)

Packaging sales by region (US$ billion)

Regions

2008 Share

% 2011 Share

% 2016* Share

%

Estimated average

growth 2011-2016

Western Europe

129 23% 142 21% 178 51%

4.6%

Eastern Europe

32

6% 36

5% 51

6%

7.2%

Middle East

23

4% 34

5% 38

4%

2.4%

Africa

16

3% 27

4% 34

4%

2.4%

North America

160 29% 178 26% 206 24%

3.0%

South and Central Americas

45

8% 54

8% 68

8%

4.7%

Asia

145 26% 189 28% 250 30%

5.8%

Oceania

9

2% 16

2% 21

2%

6.2%

TOTAL

559

675

845

*Estimate

Source: DATAMARK, MARKET..., 2008

In relation to the packaging materials used by

industries, the largest participation, in 2010, was from

the Paper & board segment (31%), Plastics (21%)

and Flexibles (19%). For 2015 it is estimated that the

Plastics and Flexibles segments will show higher growth

rates (

Table 1.5

).

Compared to the world market, the Paper & board

segment’s share in Brazil is lower (

Table 1.6

), having

higher proportions for the Plastics (27%), Flexibles

(22%) and Metals (19%) segments.

The definition of the materials showed on Tables

1.5 and 1.6 are:

• Paper & board:

paperboard, corrugated board and

liquid packaging board

• Plastics:

rigid plastic

• Flexibles:

Laminates, wrapping, membranes, bags,

flow pack, stand up pouches, shrink film, stretch

film among other films.

• Others:

Wooden boxes, pallets and woven textile bags.

The largest share of these regions’ sales is

from the Food (51%) and Beverage (18%) sectors.

Pharmaceutical Products, Personal Hygiene and

Cosmetics are the markets that may show the highest

growth rates, between 2010 and 2016 (

Table 1.4

),

although a lower participation on the total sales (6% and

5%, respectively).

Table 1.4

Packaging sales by end user segment:

share in 2010 and projections for 2015

Share and growth by segment

Segment

Share %

2010

Estimated annual

growth

2010-2015

Food

51%

2.8%

Beverages

18%

2.7%

Pharmaceuticals &

Personal hygiene

6%

4.5%

Cosmetics

5%

4.3%

Others

20%

2.6%

Source: REXAM, 2011